I know a lot about a lot of things. But am I really an expert at any of them?
Get recognized as the expert in your field in 90 days or less with some help from AI. A practical, step-by-step playbook for consultants and professionals who are tired of being the best-kept secret in their industry.
Every chapter opens with a thought I've heard from hundreds of talented professionals, and I've said most of them myself. Then we take it apart.
I know a lot about a lot of things. But am I really an expert at any of them?
I'm not ready yet. I need to learn more before I put myself out there.
Everything I know has already been said better by someone else.
I know this material cold. But the moment someone asks me to present it, I freeze.
I feel strange charging someone for my opinion. Who am I to tell anyone what to do?
I've been thinking about going out on my own for years. I just want to feel ready.
Find the expertise you've already earned.
The Rule of 100 and focused skill-building.
Connect with industry leaders, even if you hate networking.
Show up online without feeling like a salesperson.
Let your reputation arrive before you do.
Your perspective is the original contribution.
The fastest accelerator of expert status.
The ultimate credential, and how to finish it.
Teaching is how you finish learning.
Get comfortable charging for your judgment.
Stop waiting for the timing to feel right.
Stay the expert as your field keeps changing.
If you invest 100 hours a year, just 18 minutes a day, in any discipline, you'll develop more knowledge and skill in that area than approximately 95% of the world's population.
Every AI prompt referenced in Achieve Expert Status, organized by chapter so you can put the ideas to work in minutes instead of weeks.
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— MEET THE AUTHOR
I started my consulting business fresh out of college with a marketing degree and software I'd taught myself to write. Over forty-plus years in technology and internet business, I've had to reinvent my expertise again and again: search engines, e-commerce, SEO, marketing automation, CRM, and now AI.
Today I work where AI implementation, digital marketing and financial professional services meet, helping consultants use practical, human-in-the-loop AI to grow their practices. This book is the playbook I wish I'd had on day one.
“Something you want to quote” — Colin Brown
Add a bullet list to your content:
Founder, Syncnet, Inc.
40+ years in tech and internet business
NACVA AI/ML Board
Practical AI for professionals
Ninety days from now, you can be the name people think of first. It starts with 18 minutes tomorrow morning.